About Us
NYRA® is a digitally native, premium brand of kitchenware products. Its curated range of over 500 products caters to urban as well as traditional kitchenware needs. The products are sold through marketplaces and our website. Nyra® has secured Top Brand Status on Amazon and takes pride in having happy customers across 28 states and 8 union territories of India, as well as the United States. It will soon start serving other major global economies. Backed by an experienced and expert 70-year-old kitchenware business house, It has a strong presence on social media and endorsements from top cooking influencers. Our founder and CEO, Sushank Arora, is a serial entrepreneur, start-up mentor, and speaker, and comes with a rich work experience of over 15 years. He exited his IIT-incubated start-up before starting this. At NYRA®, we conduct exhaustive research to identify the needs of urban kitchens, which informs our wide range of product offerings. We ensure that every product we offer passes through rigorous 3-step quality checks and careful inspection before shipment, ensuring a smooth customer experience. Our commitment to quality and innovation is unwavering, and we invite you to experience the NYRA® difference for yourself.